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Is Instagram Marketing Overshadowing Mainstream Media?

Is Instagram Marketing Overshadowing Mainstream Media?

It’s undeniable how effective social media can be for lifestyle companies and hotel properties. But realize, their newsfeeds, like Instagram’s, are fleeting even though they're a great way to hook people in. A-list publications provide unparalleled coverage that will...

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Maximize Publicity with Hospitality Tech PR

Maximize Publicity with Hospitality Tech PR

As a top NYC boutique PR firm that specializes in hotel public relations, we've seen the impact that innovative technology can make in the media and garnering more guests. When well-promoted, cutting-edge technology can raise your market profile. This year alone,...

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How Promoting Your Spa Generates High Revenue

How Promoting Your Spa Generates High Revenue

It's amazing how much the hotel spa market has grown over the years. I'm proud to say that I promoted one of the country's first, Palm Aire Spa in Florida. (Fun fact: Elizabeth Taylor used to stay there.) Now over 35 years later, I'm providing services to a plethora...

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NYC PR Firm:  Shares Insights On Cross Promotions

NYC PR Firm: Shares Insights On Cross Promotions

Cross promotions are an effective marketing tool for two or more companies to collaborate and promote their services or products generating brand and consumer awareness with new customers.  Through cross promotions, we achieve astonishing economies of scale since they...

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