by Lorraine | Mar 30, 2015 | Blog, Destinations, Travel, Travel PR
The Canadian market is huge — in fact for North America, while their population might be smaller, the numbers of frequent travelers to the Caribbean, Central America and South America approach those of the US. It’s important to target this market when planning...
by Lorraine | Mar 26, 2015 | Blog, hotels, Travel, Travel PR
One consistent public relations goal of our hotel and travel clients is to broaden awareness for their brand, reaching a large targeted audience through high-impact media exposure. Celebrating over 22 years in business, our travel PR agency, knows how impactful a...
by Lorraine | Mar 25, 2015 | Blog, Social Media, Travel, Travel PR
With the advent of social media, Trip Advisor and a variety of other influential channels, the very definitions of PR are changing, particularly as it affects the industries of travel and fashion. Reputation management has become a much more complicated and fractured...
by Lorraine | Mar 24, 2015 | Blog, Travel PR
With hundreds of millions of active users globally and a growth trajectory far outpacing Twitter, Instagram will continue to establish itself as the hottest social media platform of the moment in 2015. As a travel PR firm specializing in custom media relations and...
by Lorraine | Mar 16, 2015 | Blog, Destinations, Luxury PR, Social Media, Travel, Travel PR
A recent study showed Millennials are vacationing more than ever before, and that their annual holiday spending even surpassed that of Generation X. All segments are important to the hotel manager or owner in achieving their vital revenue targets. How does one meet...
