by Lorraine | Mar 25, 2014 | Blog, Cocktails, Luxury PR, Trends
As consumers become more health conscious leading into summer, our team conducted PR research and confirmed the health benefits of alcohol consumed in moderation, bolstering our pitching and media relations efforts for Martin Miller’s Gin. From lowering your risk of...
by Lorraine | Mar 20, 2014 | Blog, Cocktails, Destinations, Luxury PR, New York City, Trends
The first day of Spring is here and New York City’s top restaurants, lounges and bars are celebrating with fresh new, seasonally inspired cocktail offerings. Evident this year is a fast growing garden-to-glass trend, following the farm-to-table movement of recent...
by Lorraine | Mar 19, 2014 | Blog, Social Media, Travel PR
Communication in the travel industry has evolved dramatically over the past decade. While features in glossy magazines and online publications like Huffington Post help travelers research hotels and destinations, social media has become a key influencer in...
by Lorraine | Mar 14, 2014 | Uncategorized
I recently read that Expedia Travel named the Dominican Republic the top destination of the year in the Caribbean. This news is particularly exciting as three of our luxury hotel clients, Casa Bonita Tropical Lodge, Sublime Samana Hotel & Residences and Casas del...
by Lorraine | Mar 13, 2014 | Blog, hotels, Travel, Travel PR
If there is one thing that’s certain in the travel PR industry, it’s that travel flash sale sites and apps carry intrinsic value both from a sales and brand awareness building perspective. Sites like Jetsetter and apps like Hotel Tonight, appeal to travelers’...