by Lorraine | Oct 31, 2014 | Uncategorized
There have been few simple aphorisms I have read about travel better than this one. The trips I have taken – and I am in a travel PR firm because it’s my inspiration – inform my daily life. Whether its Bali, India, Belize or Bangkok, each trip, whether I loved it or...
by Lorraine | Oct 29, 2014 | Uncategorized
Since I am a big reader of literature and it inspires my creative writing and introspection, I often share reactions to books. Some of you may have read my blog recently about the third volume of My Struggle by Knausguard, entitled Boyhood. In rereading volume two, I...
by Lorraine | Oct 24, 2014 | Blog, Destinations, hotels, Luxury PR, Luxury Travel, New York City, Travel PR
Pictures and headlines have become the driving force in creating compelling content these days. Whether it’s a blog, press release, or article, the key is coming up with a short and enticing headline to boost a juicy, evocative photo. In promoting hotels and...
by Lorraine | Oct 22, 2014 | Blog, Destinations, Getaways, Luxury Travel, Travel, Travel PR
For a hotel to receive recognition by the likes of such top tier publications as Conde Nast Traveler and Travel + Leisure is always an honor, but there is a special significance to the Reader’s Choice Awards announced annually. Conde Nast Traveler just announced the...
by Lorraine | Oct 21, 2014 | Blog, Luxury PR
A recent edition of Time Magazine did a fascinating diagram on the evolution of superlatives, “When Did Everything Become Epic?” It was interesting to see that “stellar,” one of my favorites, was coined in 1883, a “capital” idea, crept its way into common usage in...
