Luxury Lifestyle PR
As a leading expert in luxury lifestyle PR, Lorraine Abelow has been reaching this coveted market in the US and abroad for decades. In launching a new jet card for the world’s largest private airline company, London’s Air Charter Services, we achieved this with flying colors.
With a turnout of more than 50 top flight reporters and bloggers at Manhattan’s exclusive Explorer’s Club, we orchestrated an event that even the press commented was executed flawlessly. We also gathered A-list editors and influencers when we created a marketing partnership with 126 Bloomingdales stores when Virgin Atlantic Airways was opening a gateway to Johannesburg.
Affordable Budget: Maximum Results
When prospects reach out to us, it’s important to know we create national media coverage at a fraction of the cost of other larger agencies. Our reputation with the press, established over decades, is what you are getting when you come with us.
We tap our network of luxury travel and lifestyle PR contacts, bloggers and influencers at the key publications and social channels. From the Robb Report to Architectural Digest, we secure multiple page photo spreads and inclusions in prominent round up stories that will reach and penetrate your market.
Constantly monitoring lifestyle trends, cultural shifts and consumer movements, we incorporate these into our travel, lifestyle and trending messages to leverage brand PR. Once identified, we pitch a myriad of story angles for you, compiling our “idea bank” which we mine throughout the campaign.
Call Lorraine to find out how we can give you access to the best media and influencers.