by Lorraine | Nov 14, 2016 | NYC PR firm, Press Trips, Travel PR
Spinning yarn is a technique public relations agencies have been using for ages. In fact, our NYC PR firm did something similar when giving a bartender in Bangalore, India a rather intriguing name. Adam Seger, head of the Seelbach Hilton’s bar and restaurant...
by Lorraine | Dec 29, 2015 | Blog, Boutique PR firm, Press Trips
Our boutique travel PR agency has found over the years that working in conjunction with tourist boards has leveraged our programs to promote hotels along with their destinations. Tourist boards must first promote their destination, and that goes hand in hand with...
by Lorraine | Apr 7, 2015 | Blog, hotels, Press Trips, Travel, Travel PR
As a travel PR agency, our hotel and travel clients rely on our expertise in organizing successful, cost-effective and highly impactful press trips to highlight their brand. Beyond the initial steps of attracting and securing the attendance of top tier journalists on...
by Lorraine | Feb 13, 2015 | Blog, Press Trips, Travel, Travel PR
As our travel PR firm works tenaciously to confirm top-tier media for press familiarization trips each year, we always keep a keen eye out for freelancer writers with a proven track record of producing for our clients top target outlets. While we always host key...
by Lorraine | Feb 4, 2015 | Blog, Destinations, Press Trips, Travel, Travel PR
Shifting politics over the years have resulted in new countries opening up. Such popular bucket list destinations as Vietnam, Nicaragua and even Burma – now called Myanmar — were at one point thoroughly off the map for adventurous travelers. About ten years ago,...
by Lorraine | Jan 27, 2015 | Blog, hotels, Press Trips, Travel PR
When the managers of a hotel decide to embark on a renovation – be it improvements to an existing spa or an overhaul of guest rooms – one of the prime factors to consider is marketing. And planning ahead is vital. Don’t wait until you’ve finished the rehab to announce...
