by Lorraine | Oct 30, 2013 | Blog, Luxury PR, Luxury Travel
One thing I love about my job in luxury PR is following travel industry trends in the US and worldwide and tracking their evolution. Recently, I was named Editor-At-Large for Luxury Hotels of America, a publication read by over 40,000 affluent Chinese travelers. With...
by Lorraine | Oct 27, 2013 | Blog, Destinations, Travel PR
Foodies rejoice: now you can really, truly know where your next meal is coming from while on vacation. High-end resorts and hotels are expected to use high quality ingredients in their culinary concoctions, but a new trend emerging reveals renewed interest in locally...
by Lorraine | Oct 23, 2013 | Blog, Travel PR
There is nothing quite like returning to your hotel room after a long day of sightseeing (or perhaps, relaxing poolside) and discovering you’ve been treated to turndown service. Looking to a bygone era for inspiration, the finer luxury hotels and resorts make this...
by Lorraine | Oct 21, 2013 | Blog, Destinations, Luxury PR
Frequently, our travel clients will ask us to pinpoint how we define luxury travel. Because we’ve been trekking around the world for over 30 years for both business and pleasure, we know a thing or two about traveling well. When it comes to a luxury hotel or resort,...
by Lorraine | Oct 17, 2013 | Blog, Luxury PR
I recently came across a fascinating McKinsey & Company study titled Luxury Lifestyle: Business Beyond Buzzwords. This struck a resonant chord with our work as it argues that the intersection of luxury and lifestyle must be rooted in authenticity. The motto of our...