Blog
How A Boutique PR Agency Shapes Luxury into Experience
Throughout the 20th century, the true essence of luxury emerged. At my boutique PR agency, I have been able to witness and take part in this growth firsthand and see how each one has changed over the years. Brands have defined themselves as if they were characters in...
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Travel PR Firm Stays Current On Lifestyle Events In India
I’ve been promoting travel companies for decades and have learned effective ways of getting our clients exposure. One option is finding a news story that will captivate publishers. Since source outlets like writing about events, that’s a good place to start. But...
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Top NYC PR Firm Pursues Creative Leadership
The culture we live in demands the production of news 24/7. To keep up with this fast-paced world, more companies are depending on top PR agencies to meet this current climate. Creative leadership is vital. As head of a PR boutique firm, I spearhead creative,...
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Boutique PR Firm Benefits From Top 10 Travel Survey
It’s definitely good news for all of us in the top travel industry when people want to visit new places. And when travelers still wish to see countries that are ravaged by hardships? Even better. As a boutique PR firm owner, I work intimately with both small hotels...
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Top Travel PR Firm Advises Management on Booking Business
A good portion of my job as the owner of a top travel PR firm based in NYC is to share my expertise on the travel/hotel market. This involves understanding what methods hotel companies are using to get the best results. And over the last couple of years, many...
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Luxury Hotels Embrace Unplugging From Mobile Technology
I recently discussed how many luxury hotels are finding innovative ways of expanding their market into the future. One way hotels are pursuing this is by exploring the mobile field. However, a recent survey shows that consumers are interested in perks other than...
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Luxury Hotels Collaborating With High-End Retailers
There are certain qualities that make a luxury hotel, well, a luxury hotel. In addition to having copious amenities and products from high-end brands in stock, the luxury hotels that we serve as a top travel PR agency possess these attributes and more. This includes...
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Study Shows Boost In Luxury Hotel Market
The future is bright for the luxury hotel market, not just in the US, but internationally. There is an overall market boost, which will be affecting the 40 major countries, including the US, over the course of the next few years into 2017. The forecast, generated by...
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Our NYC Travel PR Firm in Hotel Field Stays In The Future
There is no doubt technology is changing travel exponentially and with it, the demands of the public. People want everything they enjoy to match up with the latest and greatest trends. The mindset of today’s consumer, especially the millennial set, is that if there’s...
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Hidden Gems: There’s Nothing Quite Like Discovering One Either Home or Away
Whether you call them “hidden gems” or “local treasures,” there is nothing quite like discovering a place you’ve never heard of that is authentic and altogether different – one with that inimitable sense of place. On a call today with our client, Gogobot, a burgeoning...
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Travel PR Agency Says Now is the Time to Visit Spain
We have been told our entire lives; there is no time like the present. Particularly when it comes to traveling and experiencing the world, what better time than right now? As a Travel PR agency located in NYC it may seem predictable that we would encourage such...
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Travel PR Firm Leverages Client Data to Position Them as a Media Source
In perusing travel coverage in such top tier publications as The New York Times and Conde Nast Traveler, it’s common to come across statistical data supporting an emerging trend. It could be for instance, the Caribbean Travel Organization noting an X% increase in...
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CEO Reminisces on NYC PR Agency’s Beginnings Following Trump Presidential Run Announcement
When I heard Donald Trump was running for President, I had to laugh. I met him in the early 1980s when he was doing his first project – The Grand Hyatt on 42nd Street just next to Grand Central Station. We were sitting on the stoop across the street waiting for Paul...
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NYC PR Agency’s Strategy for Securing Deskside Meetings with Top Tier Press
As an NYC PR agency, we understand fully the demanding editorial schedules of top tier press in the media capital of the world. Each month major editors at magazines such as Conde Nast Traveler, Travel + Leisure, Forbes and Fast Company, are under tight deadlines to...
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Top Travel PR Firm Says Plan for October Halloween Stories Now
While we are in the midst of summer, now is the time to be pitching long lead-time publications for the fall holidays, and that includes Halloween. Many years ago our top travel PR firm based in NYC was doing publicity for Hilton International, we sent out a release...
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