by Lorraine | Feb 12, 2016 | Blog
As a travel PR firm, we have learned in representing hotels and resorts from the Caribbean to India that the lure of the spa cannot be underestimated in impacting reservations. Both business and leisure travelers yearn for that massage when they arrive or during...
by Lorraine | Feb 9, 2016 | Blog, Travel, Travel PR
Which social media platforms work best for hotel and travel PR firms to recommend their clients? You might be surprised that it’s Instagram and Pinterest. driven by eye-catching photos that capture the visitor’s attention. Those sites provide the greatest...
by Lorraine | Feb 1, 2016 | Blog, Boutique PR firm
So you’re out looking for an agency, and wondering which way to go. While a big firm might seem right on the surface, your budget and working style might not really be the best fit. But boutique PR firms may be your best option. Here are the top reasons why: 1. ...
by Lorraine | Jan 25, 2016 | Blog, Boutique PR firm, New York CIty PR
While all our clients want to be in the usual top tier media suspects, like the New York Times, Conde Nast Traveler, Bloomberg and Business Insider, my opinion, as head of a NYC boutique PR agency, is to take into account the trickle up effect of media, particularly...
by Lorraine | Jan 14, 2016 | Blog, Boutique PR firm, Luxury Travel
I love promoting travel to the Caribbean, Europe, the Americas, and Asia. We’ve been lucky enough to represent everything from major resorts to boutique properties to tourist boards that dot the globe, bringing their pleasures to the major feeder markets in the US...
by Lorraine | Jan 13, 2016 | Blog, Boutique PR firm, Luxury PR, Luxury Travel
Everyone is coming out with their list of emerging destinations, and we were happy to see the beautiful Caribbean island of the Dominican Republic, where our boutique PR agency represents four properties, featured both with tech companies and top tier media like the...