by Lorraine | Jun 30, 2016 | hotels, Social Media, Trends
A recent article in the New York Times, “Abandoning Cookie-Cutter Décor, Hotels Tap Local Artists,” highlighted the trend in the hospitality industry of appealing to guests’ desire for new experiences. In this case, it was about how hotel brand managers are mining...
by Lorraine | Jun 27, 2016 | Getaways, Trends, Uncategorized
Although faraway places have exotic allure, there are hidden vacation gems right in your own backyard. Try skipping a long flight and security lines for a relaxing getaway closer to home. Luxury travel public relations firms have taken a special interest in boutique...
by Lorraine | Jun 23, 2016 | Social Media, Travel PR, Trends
Travel is an ever-changing industry, which is why it is vital for destinations to be on top of major trends. Adventure travel is undeniably one of the most popular trends all over the world. Travel public relations firms have been promoting this growing market and...
by Lorraine | Oct 20, 2015 | Blog, hotels, Trends
A recent article in the New York Times, still the newspaper of record, focused on the importance of letting go of devices. Sure, there is a time and a place to use your mobile device, but in “Stop Googling. Let’s Talk,” I learned all about the issues with split...
by Lorraine | Aug 11, 2015 | Blog, hotels, Luxury PR, Trends
Throughout the 20th century, the true essence of luxury emerged. At my boutique PR agency, I have been able to witness and take part in this growth firsthand and see how each one has changed over the years. Brands have defined themselves as if they were characters in...
by Lorraine | Jul 23, 2015 | Blog, hotels, Travel PR, Trends
There are certain qualities that make a luxury hotel, well, a luxury hotel. In addition to having copious amenities and products from high-end brands in stock, the luxury hotels that we serve as a top travel PR agency possess these attributes and more. This includes...