Blog
Finding the Right Online PR Agency
In the hotel industry, it is vital that your website rank high on page one of Google. That is a given in our digital age, particularly in the intensely competitive hospitality industry. Diligent online PR agencies, which translates in simple language to online public...
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Social Media Marketing and SEO Vital in a Travel PR Program
An integrated social media marketing and SEO PR with a foundation of traditional media relations campaign is key to reach the burgeoning Millennial travel market. As a result, hotels, along with their hotel public relations agencies, have had to make massive changes...
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DIY: How to Byline an Article like a Luxury PR Pro
When it comes to luxury lifestyle and travel PR, you as a hotelier have endless possibilities. No one knows the ins and outs of hotel operation like you, and a bylined article is just one of many ways you can position yourself as an industry expert. Instead of waiting...
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Luxury Travel Trends For One And All – The Post Status Trend, Guilt Free Living
I have always taken issue with the word exclusive, because after all, anyone can have a night at a high-end hotel or buy a luxury product. Our luxury lifestyle and travel PR firm monitors evolving definitions of ‘luxury’ expectations of service from high-end travelers...
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The Pay to Play Model: It is Catching On Says Luxury PR Pro
With pay to play increasingly becoming the new model, how do you accommodate this in your PR budget? This occurred to me when I recently received an email from Forbes magazine and the New York Times both offering to run an article by me if I paid a pretty penny. As a...
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Designing the Ultimate Moroccan Adventure
Epic Road: Transformative Travel Amidst the ancient castles nestled in the desert dunes and the spiced infused air of its vibrant markets, Morocco is a recommended destination by our New York team’s luxury lifestyle and travel public relations firm. With the...
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Where Millennials And Baby Boomers Are In Sync On Luxury Travel
For travel marketers, appealing to both baby boomers and millennials can be a challenge. At a recent Virtuoso conference, Ken Dychtwald, an aging expert, and his millennial son, Zach, discussed The New Language of Leisure: A Boomer Millennial Smackdown. Our travel...
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Is the Romance With Instagram Valid?
The luxury and travel field is completely infatuated with Instagram. How valid is this when compared with traditional PR? For example, we recently received an inquiry from a group of “influencers” for a press familiarization trip to a hotel we represent. These...
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Boutique PR Travel Firm Shares Pointers For Leveraging Deals To Boost Bookings
A report by Project: Time Off, an organization leading a national movement to transforming attitudes and changing behavior to cultivate well-being among Americans, has found that “U.S. workers left an astounding 662 million vacations days unused last year.” In...
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Travel PR Agency Urges You: Go Creative With Summer Cuisine Promos!
Travel and Leisure’s recent coverage of New York City’s Summer Prix Fix program demonstrates the kind of coverage you can get for food lovers. While many people head off to Europe or the Hamptons, our travel PR company recommends to our clients in the Caribbean and...
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Travel PR Company Shares Tips For A Successful PR Campaign
We carefully craft integrated consumer, luxury lifestyle, and travel public relations campaigns to generate brand awareness for our clients. Our tailored PR campaigns succeed in breaking through the clutter and standing out from the crowded marketplace. So, how do you...
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Travel PR Companies Reveal What Americans Want From Vacations
Travel PR companies tap into the latest trends and combine them with our expert knowledge when designing strategies for our PR clients. Surveys like the latest one from travel search engine momondo.com can help to shed some light on the subject. The 2017 survey asked...
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Trend for Blending Art and Hotels Takes Off in 2017
The link between art and travel is one of the most exciting trends taking grip this year. Our boutique agency, one of the leading luxury travel PR companies, has been closely monitoring the hottest travel trends for more than two decades. We use this data to help...
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Two New Delicious Restaurants Open in Westport, Connecticut – Wonderful!
Two new restaurants have opened up in Westport, Connecticut, a tony suburb of New York City where many people have dinner. As head of a hospitality and travel PR firm, I am constantly on the lookout for new eateries to explore, and the Cottage and Boca Mediterranean...
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Travel and Hotel PR Firms Highlight Integrated PR and Social Media
Hotel and hospitality PR firms and travel PR companies have become more interested in emerging in all forms of social media. While the old standbys like Twitter, Facebook and Instagram are staples of a social media campaign, podcasts and Snapchat have become more...
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