Communication is essential for companies, and LAPR makes certain each client, no matter how big or small, receives stellar personalized service to achieve maximum sales and market share. With clear and effectively positive PR news, we strategically place our client's key messages in media such as television, radio and newspapers. Our creative marketing and public relations plan includes:
New Product launches
Press releases
Positioning analysis
Program planning and implementation
Cross promotions/co-marketing tie-ins
Focus groups and surveys
Identifying core messages
These are just a few of the many tactics we use to help build the credibility of a client's company, service or product. We account for product positioning and core brand equities, and our knowledge of current lifestyle and business trends enables extremely effective promotion. We also cross-promote and establish associations with sympathetic brands to enlarge the client's target audience.
Public relations campaigns by LAPR, considered one of the top PR firms, have won awards from the Hotel Sales and Marketing Association. With an affiliate in New York, we have professional experience with some of the world's largest industries, yet we're small enough to treat each client with a personal touch. If a client wants direct contact with a target audience, LAPR can arrange speaking engagements in front of consumer and industry groups. Our background in public relations enables strong ties to the media that cover the financial and investment industries as well.
Lorraine Abelow Public Relations is one of the top PR firms for prominent clients in a variety of industries here in the US and worldwide such as food, home furnishings, lifestyle and clothing design, just to name a few. Let our creative team handle all of your media relations, product promotions and special event planning and watch your company make a big splash in the marketplace!
